Description
Three color 9 3/4″ x 13 3/4″ ad that talks about their Travelers Umbrella Payment Plan. Pictured is a scene in a drug store where the pharmacist is busy dealing with two customers in his crowded, cramped store. There are four red umbrellas here, one over each of the two customers, one over the pharmacist and one over the cash register. These are tied to “One Monthly Check takes care of all the insurance on your business. For instance, Travelers Fire Insurance that protects your building, its contents and business income”. The second one says “The Same Monthly Check includes Travelers General Liability Insurance that protects you if a customer is unjured in your store, or by a product you sell”. Next, is “The Same Monthly Check pays for your Travelers Burglary, Theft and Robbery Insurance. (Or you can combine all your property and liability coverages in a Travelers ONE Policy that saves you up to 15% – sometimes more)”. Lastly, there is “The Same Monthly Check can pay for a Travelers Retirement Fund for yourself and your employees. (You can pay for all your personal Travelers Insurance with one monthly check, too.)”. The bottom of the ad says it all, with the headline stating that you can “Now cover everything with just one check a month” and then saying that “Travelers new Umbrella Payment Plan combines all your insurance – business and personal – into equal, easy monthly payments. Nothing’s overlooked. Nothing’s over-insured. One man takes all the worries off your back. Your Travelers Man“.
Source: October 14, 1966 Life magazine.
