Description
Black and white 10″ x 13″ ad for their Electric Watches. The ad has a picture against a black background where a man is wearing an Electric Timex on his wrist and holding a battery for one between his thumb and forefinger. The ad has the words “The big thing about the new Electric Timex watch…” above the watch and the words “..is this little thing” above the battery he is holding. The text explains some of the theory behind an electric watch, talks about the minimal cost to keep it going and gives a purchase price of $39.95. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: November 2, 1962 Life magazine.
