Description
Full color 9 1/2″ x 13 1/2″ ad for their Cheez-It Crackers which are identified as being “A Dainty Cheese Cracker”. The headline says they are “Already…The Largest Selling Cheese Cracker in America!” and offers reasons for this as being “Lots and Lots of Cheese Flavor”, Many, Many Uses”, they are “Tangy and Delicious”, they are the “Right Size”, they come in “Convenient Packages”, they have a “Popular Price” and they are “GOOD…any old time!”. At the bottom of the ad are four members of a family each holding a cracker and saying “We…All…Love…’Em!”.
Source: October 27, 1947 Life magazine.
