Description
Lark Play Wagon – Full color 9 1/2″ x 13 1/2″ ad for, what Studebaker feels is, the perfect car “for Work’N’Fun”. There is a picture of a Pink Lark Play Wagon parked overlooking a body of water where a couple is getting ready to cast off on their sailboat and a lady standing next to the Lark is having a few, last words with them. The ad indicates that this car will be economical to own with the headline “Have a Lark – Save a Lot” and the text indicates features that made it Carefree and gave you Carefree Savings, Carefree Driving and Carefree Carrying. The ad gives a short list of the other models that Studebaker was offering in 1959.
Source: June 1959 Holiday.