Description
Full color 9 1/2″ x 13 1/2″ ad for the Soft-Moist Dog Food with a name that was bound to confuse your dog. The picture shows a pair of female hands holding the plastic tray that the food comes in over the head of her dog who is licking his lips. One of the female hands is pinching one of the “122 bite size tender chunks” over the caption that explains that “one squeeze shows you it’s soft and moist withoug adding water!”. The text mentions that there are “6 trays in each tray-pack carton” and gives some reasons that “People Love Speak“ and that “Dogs Love Speak“.
Source: March 22, 1963 Life magazine