Description
Full color 10″ x 13″ ad for their Powdered Bleach. There is a picture of a lady standing in her white unmentionables next to the bathroom sink and she is holding a white delicate bit of clothing in her left hand while pouring a handful of Snowy Bleach into the sink with her right hand. The headline announces that “Now for the first time science makes it possible to …bleach nylon and rayon-safely!” and the text talks about what it can do and promises a 3-way action: 1) Conditions water, 2) Dissolves gray water and 3) Bleaches gently, gradually, safely. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: October 1952 McCall’s.
