Description
Full color 9 1/2″ x 14″ ad that calls the “Driest of the Dry” to the excellence of Smirnoff Vodka. The picture in the ad shows a single glass of Smirnoff Vodka sitting alone in the desert while, behind it, is a shape like a pyramid it’s specifics lost in the distance. The ad says “The sands of the desert will grow cold before we suggest that your Martinis have been anything short of a triumph. But may we recommend the one remaining masterstroke? Use Smirnoff Vodka instead of gin for the driest, smoothest, subtlest Martini known to civilized man…the Smirnoff Vodka Martini. Or ask your barman for “the Martini with the Marvelous Taste…” He knows it can be made only with dry, incomparably mellow Smirnoff, standard of the world since 1818″. Known as “the Vodka of Vodkas”.
Source: April 8, 1957 Life magazine.