Description
Full color 9 1/2″ x 13″ ad brings up Seven-Up as the soft drink for any kind of meal. There is a picture of a young couple sitting at a counter eating lunches that are quite different. The stocky young man has several plates in front of him, each filled from end to end, and he is working on a hamburger while another one waits. As he is busy at his meal the girl sitting next to him looks at him incredulously as she holds one of the light, healthy sandwich halves that sit obvious on her barren plate. As different as each of these meals are the one thing that stands out is that both are being washed down with a bottle of Seven-Up. The headline says that whether it’s a “hefty feast or slim snack…it’s super with this fresh, clean taste!”.
Source: September 23, 1957 Life magazine.
