Description
Full color 9 1/2″ x 13″ ad for the Taste of Seven-UP. There is a picture of a young couple, each holding a bottle of 7-Up as they talk in a small room with a record player and various album covers on the wall. I think this is probably one of the rooms that record stores had to allow customers to sample records to see if it was something they wanted to spend their money on. The headline asks “Are you getting the message? It’s your fresh, clean taste!” then assures you that “Nothing does it like Seven-Up“. In keeping with the theme of the picture the text says that “When your throat feels scratchy as an old 78, just reach for 7-Up“.
Source: October 5, 1959 Life magazine.