Description
Full color 9 3/4″ x 13″ ad that shows a clear glass mug filled to the top, overflowing even, of Seven-Up or 7-Up, if you will. There is a male hand holding this mug up for inspection and, in the lower right hand corner, is a picture that shows a six-pack of 7-Up bottles. The caption in this ad says that we should “Raise it high. Lift the bright, crackling taste of 7-Up so everyone can see. Three lusty cheers. First Against Thirst”.
Source: May 26, 1967 Life magazine.