Description
Full color 9 1/2″ x 12″ ad for the soft drink that’s a real natural for the action crowd. The ad has several photos of people in action, the largest one being of two men who are standing up in canoes jousting with long poles with the ends wrapped with rags. One man has been knocked backward and is just hitting the water. The ad headline identifies it as “7-Up…Where there’s action”.
Source: August 20, 1965 Life magazine.