Description
Full color 10″ x 14″ wartime ad that tells the people at home how Seven-Up can help them do their part to win the war. There are four people pictured: a woman working at a factory, a woman who looks to be a secretary, an older man who was probably a farmer and a young boy. The headline says you should “‘Fresh up’ while you work!” and tells you to “Be a ‘fighter-backer’ Your work is your weapon”. The text talks about how drinking a Seven-Up will bring a smile to your face and make going back to work from your break so much easier.
Source: January 24, 1944 Life magazine.
