Description
Full color 9 1/2″ x 13 1/2″ ad for their V.O. Canadian Whisky. There is a drawing of the Winter Olympics with crews videotaping and taking still photos of the action from an area overlooking the snow-covered hills. The headline says “Spectators’ Favorite at Winter Olympics” and nearly every person working in the drawing either seems to have a glass to their lips or are holding a cigarette between their fingers. The text talks about the “champions of thirty nations” and the countless toasts being made with “Canada’s internationally esteemed whisky”. As usual this product is “known by the company it keeps”.
Source: February 22, 1960 Life magazine.
