Description
Full color 9 1/2″ x 13 1/2″ ad for The Beer that made Milwaukee Famous. There is a drawing of an elderly couple all smiles as the wife prepares to go up the stairs in their house and she stops long enough to put her around her husband’s shoulder. He beams up at her as he holds a full glass of beer in one hand and the bottle of Schlitz that it came from in the other. The headline calls what he is preparing to drink “A good night kiss” and the text discusses how Schlitz has just the kiss of the hops thereby becoming the perfect way to end any day.
Source: September 18, 1944 Life magazine.