Description
Full color 7 3/4″ x 10 3/4″ ad that addresses the “When you’re out of Schlitz” problem from a different viewpoint. There is a photo of a can of Schlitz Beer being held upside down on the grass by a single finger and the ad headline suggests that “When you’re out of Schlitz, punt.” The text starts by talking about how you would never get your signals that mixed up yet I don’t remember anyone punting with the ball being held to the ground. It also mentions that Schlitz is a sponsor for NFL football on CBS.
Source: October 1969 Playboy.