Description
Full color 9 1/2″ x 14″ ad for “The Beer that made Milwaukee Famous”. This is one of their Three-Panel Ads with a Christmastime theme. Two couples are having a small get-together at one of their houses and the visiting couple are arriving as the host is setting out bottles of Schlitz. The visiting male says “I was curious…” as he sees them, tries one in the second panel with the caption “I tasted it…” and confides to his host in the third panel, “Now I know why Schlitz is the Beer that made Milwaukee Famous”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: December 26, 1949 Life magazine.