Description
Full color 9 1/2″ x 13 1/2″ ad for their Electric Shaver. The headline asks “If you want his gift to be All-New – Stop right here!” and has a picture of this All-New shaver with the caption “Put this under his Christmas Tree!”. The caption continues by identifying everything that is new and finishes with a price of only $7.95. It also mentions that the Schick Super is $21.00 and the Schick Colonel is $16.50. The text goes more into details about the improvements in this product and how much better you can expect it to be.
Source: November 29, 1948 Life magazine.