Description
Full color 8″ x 11″ ad for their Menthol Blend of cigarettes. Under the headline, “Salem refreshes naturally!”, is a picture of a man who has ridden his dirt bike into a stream and is kicking the water as he smokes a Salem with his left hand and holds a helmet and a ball with his other. The text talks about Salem using natural menthol as well as natural tobaccos to get the taste that is not harsh or hot.
Source: March 1973 Playboy.