Description
Full color 10″ x 13″ ad shows a jovial couple walking through the field while the man lights a cigarette for the lady with one hand and holds a shotgun over his shoulder with the other. The ad headline asks you to “Try something different for a change” before suggesting that you should “Turn to Salem for a taste that’s Springtime Fresh”. At the bottom of the ad are the words “Rich tobacco taste * Menthol Soft Flavor * Try Salem filter cigarette”.
Source: June 1, 1965 Look magazine & October 15, 1965 Life magazine.