Description
Black and white 9 1/2″ x 13 1/2″ ad for their Royal Standard Typewriters. The ad has a picture of a roadster with a flat tire as seen from behind. There is a couple sitting in the car and the lady has leaned over and is kissing the man on the right cheek while the headline says “Once you’ve tried it, you’ll never give it up”. The ad then says “”I love you” are the words you’ll probably say, when you type on the new Royal Standard. Try its touch. Light and easy, isn’t it. Now, tabulate a bit…with a simple twist of the wrist. Or set margins. Click! That’s all you do with Royal’s famous “Magic” Margin. Try every control key. Easy, aren’t they? They were built with you in mind. Royal planned it that way. Royal Standard Typewriters are preferred 2 1/4 to 1 by people in business who type. Royal Standards are rugged. They take less time out for repairs. So, how about a free trial? Your Royal Representative will be glad to bring a new Royal Standard to the office. This typewriter comes in six beautiful colors. Ask your Royal Representative to show you all six, so you will have a chance to select the color you like best. They are all beauties. But we warn you…once you’re tried it, you’ll never give it up”.
Source: March 19, 1956 Life magazine.
