Description
1952 Reo Gold Comet – Full color 10″ x 13″ ad for their Engineering Achievements. There is a drawing of a Red Reo Flatbed Truck being driven across the desert while carrying the Sphinx which is being examined by archaeologists as it winks with glee. The text claims that “Operating figures show you can put up to $1770 More in your own pocket each year for every truck you replace with a Reo“ and reminds us that “Reo builds the Amazing Eager Beaver Truck for the U.S. Army”.
Source: April 21, 1952 Life magazine.