Description
1960 Renault Dauphine – Full color 10″ x 14″ ad that uses “La Proclamation” to proclaim the Renault Dauphine as the car to buy. It then goes to “Le Background” which is a one-sentence synopsis. Then we go to “Les Reasons Why” which is a list of six reasons why you should consider Renault. We then drop to “La Situation Today” which ends with “The automobile revolution…she is here…..Alions Citoyens!”
Source: March 7, 1960 Life magazine.