Description
Ramblers – Full color 9 1/2″ x 13″ ad that wants to talk about the Basic Excellence you will find in a Rambler. There is a cartoon story entitled “Skin Diver finds Hidden Treasure”. In this story the skin diver is fed-up with his “gas-greedy pirate” and deposits it in the water weighted down with boulders. He tries a Foreign Car but complains how small it is, finding it difficult to even get into it. Most cars are hard to get into when you still have your two tanks of air on your back. Coming up to the dock he sees several Ramblers parked there and they pique his interest. He test-drives one, examines the Deep-Dip Rustproofing and decides to buy one. Shown in the ad is a Red Cross Country Wagon parked next to the beach and a Yellow American labeled with a price of $1795.
Source: July 11, 1960 Life magazine.
