Description
Full color 10″ x 12 1/2″ ad for their Mild Cigarettes that came equipped with a coupon. The ad shows a couple walking hand in hand through a wooded meadow and the ad headline encourages the reader to “Spend a milder moment with Raleigh“. The text mentions that the coupons were available on their Filter Kings and Filter Longs.
Source: October 1, 1971 Life magazine.
