Description
Black and white 5″ x 13″ ad shows the three models that Raleigh had available, the Sports Tourist, Lenton Sports and the 3-Speed Junior. The ad has a picture of a young boy pointing at a Raleigh Bike and says that “When a boy sets his heart on a Raleigh there are 3 things you can do”. The three choices the ad gives you are to buy him a Raleigh, encourage him to earn enough money to buy his own Raleigh or to buy him a cheaper bike and watch his disappointment. This ad is taller than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: May 9, 1955 Life magazine.
