Description
Full color 9 1/2″ x 13″ ad for their King Vitamin cereal. The ad has a black and white picture of a kitchen where a happy mother is watching her young son eating from a bowl filled with this product and he is announcing “TA-DAAA!”. The headline states that “Quaker announces a 100% vitamin & iron cereal for kids” and the text calls this “important news for mothers”. They talk about it being a pre-sweetened cereal that kids really love and the ad includes a 7 cents off coupon for this product.
Source: July 31, 1970 Life magazine.