Description
Full color 9 1/2″ x 13″ ad for the energy-filled cereal, Alpha-Bits. There is a picture of a man in a suit whose eyes are attempting to be covered by a young girl who is perched on his shoulders. He is standing in front of a breakfast table manned by two women with one bearing presents and the other has removed various pieces from her bowl of Alpha-Bits and stretched them across the table spelling out the message “Happy Birthday Dad”. The headline adds “And many happy bowls of ENERGY…with Post Alpha-Bits! It’s the power-packed oat cereal with a generous supply of protein to give everybody bounce and vitality”.
Source: March 30, 1959 Life magazine.
