Description
Full color 9 1/2″ x 14″ ad for the Post-Ten assortment of cereal and for Post Toasties Corn Flakes. There is a a frightening picture of a young mother looking warily out of a trench with the caption “They told me I was in a Rut”. The rut she was in was diagnosed by her children and referred to her inability to choose the kinds of cereal that her family really wanted. Purchasing Post-Ten cereal assortment takes away the danger of that happening. The bottom, larger picture shows a happy family, musical instruments and all, who are enjoying their breakfast of Post Toasties. The text explains that Post Toasties win taste tests across the country. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: June 24, 1949 Life magazine.
