Description
Black and white 5 1/4″ x 13 1/2″ ad for Polident – The Safe, Modern Way To Clean Plates And Bridges. The headline for this ad states “Discovered! How brushing can cause LOOSE FALSE TEETH” just above examples of “Before Brushing” and “After Brushing” which are shown with explanations. Just to the left of this, there is a statement saying that “Tests show why dentists say ‘USE POLIDENT‘ – the brushless cleanser – SOAKS away stains, odor” under a photo of a dentist who, by the looks of him, I don’t think that I would ever go into his office. There are a few more pictures and statements that claim things like, it “Works Like Magic” and that you can “Save Plates, Save Money this easy Polident Way”. There is a little thing at the bottom that goes into the fact that “Plate Wearers Often Worst Breath Offenders”.
Source: August 10, 1942 Life magazine
