Description
Full color 9 1/2″ x 13 1/2″ ad that again shows two busboys working on delivering some PM Blended Whiskey. In this ad there is a younger man wearing a hat and he is taking a silver cookie tray, or something that looks like that, along while the other one, an older man without a hat, is carrying along with a bottle of PM De Luxe and several glasses. The ad text tells us that “For pleasant moments – PM‘s the Popular Mixer…it blends well with all your friends! Pour its satisfying mellowness quickly onto the waiting ice…add soda, gardenias and cheerios…and three’s not a crowd, it’s a party”. The saying at the bottom of the page, right by the drawing of the bottle, claims that “If it isn’t PM it isn’t an evening”.
Source: April 29, 1946 Life magazine.