Description
Plymouth Valiant – Full color 10″ x 13 1/2″ ad that tells us that the “Valiant – owned and operated by 364,000 independent Americans”. There are two pictures in this ad. The top one shows a coastal highway that has two cars on it going in opposite directions. There is a white Valiant Station Wagon and, going toward it, is a red Two-Door Valiant. Below this is a larger picture of the red Valiant parked at the side of a river where two men are rowing a boat. The Valiant is parked with the front end toward the camera, so close that the word Valiant is visible. They claim that “Other cars may claim more owners that Valiant, but not as many independent ones”. It may just be me speaking but, that sounds like a lot of malarkey.
Source: May 22, 1962 Look magazine.
