Description
Plymouth Belvedere 4-Door Hardtop Sport Sedan – Full color 10″ x 14″ ad for the Full-Time Power Steering that is now available on cars from the Chrysler Corporation. The ad headline says that the Power Steering is just “One of 5 Forward Look values other cars don’t have”. Under the picture of a Red and White Plymouth Belvedere 4-Door Hardtop Sport Sedan preparing to pull onto a hilly highway the text lists these five features now available. These include the 1: Full-Time Power Steering, 2: Pushbutton Powerflite, 3: Greater Power longer, 4: Safest Brakes, and 5: Brightest design note. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: June 18, 1956 Life magazine.
