Description
Full color 9 3/4″ x 13 3/4″ ad that is for Philco Color TV’s. The headline in this ad says “So you told your mother-in-law you won’t get color tv until it’s really reliable? Better get a new story. Or a new Philco“ and, just below the end of this headline, is a very nice-looking Philco Television. “The breakthrough in color tv has happened. Philco has perfected sets with long-lasting transistors and diodes replacing many of the tubes. Now you can have a color set that runs cool, gives you the reliability you’ve been waiting for. Great color pictures, too. Philco 20/20 Color. With brand-new Philco-built color picture tube. Kept true to life by circuits that check color more than 15,000 times a second. And Philco automatically degaussing eliminates color impurities. See the most reliable color yet. Take your choice of dozens of furniture styles. Screen sizes up to 25 inches. You can even get Philco 20/20 Color in a luxurious Home Theatre – color tv plus fine solid-state stereo high fidelity, FM stereo and FM/AM radio in one magnificent cabinet. Just wait till you have a Philco Color TV of your own. Your mother-in-law will be so impressed she may even decide to move in”.
Source: April 22, 1966 Life magazine.
