Description
Black and white 9 1/2″ x 12 1/2″ ad for some of their Rough Rider 3-way Portable Radios. They make the claim that these radios are “Styled with Swagger…Packed with Power…Rarin’ to Go!”. The largest picture is of the Mustang Model 676 which is identified as being “Leather-tough, Leather-handsome” and is called “The real powerhouse of portable radios”. There are smaller pictures of the Sportster Model 675, the Knockabout Model 672 and the Rancher Model 670. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: May 28, 1956 Life magazine.
