Description
1960 403 Station Wagon – Black and white 7 1/4″ x 10 3/4″ ad for this import station wagon that is claimed to have more usable inside space than many domestic wagons. The ad has a picture of a family of five that are trying to place a very large tree in the back while the three kids stand next to the passenger side front door and talk to the mother who remains sitting inside. The text makes claims like 28 mpg on regular gas and turning a full circle in just 36 feet as well as listing many options that come standard for the price of $2490.
Source: March 1960 Holiday.
