Description
Black and white 7 1/2″ x 11″ ad for their Tooth Paste with Irium. The ad has a photo of a young man, wearing an undershirt, brushing his teeth as he looks at the progress in the bathroom mirror. The ad headline has a lady saying “Listen, Mr. Scrub-Hard, Why waste that high-powered brushing? Your teeth won’t really sparkle unless you use the right tooth paste, too!”
Source: April 1937 Good Housekeeping.