Description
Full color 9 1/2″ x 12 1/2″ ad with a Halloween theme. The ad shows a father and his young son working together to carve a pumpkin into a Jack-O-Lantern. They have just finished creating the creature with the lop-sided smile and the father and the boy are admiring their work while the father is holding the top in his right hand and a half-finished bottle of Pepsi in his left. The ad headline tells us that “Now it’s Pepsi – for those who think young”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: October 22, 1963 Look magazine.