Description
Full color 9 1/2″ x 13″ ad for the changes that have been made in Old Gold. The ad has a picture of a confident male student walking past a group of adoring female students who watch his every move. There is a glowing letter “G” attached to the sweater he is wearing and the ad caption alerts “See that G! Something new has been added to that manly chest by a grateful Alma Mater. Something new’s been added to Old Gold’s too – to create a new, finer flavor”. Rather than try and keep the secret they tell us that “It’s Latakia!” and then explain that Latakia is a wonderfully flavorful Eastern Mediterranean tobacco that is added for seasoning. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: September 29, 1941 Life magazine.
