Description
Full color 7 1/2″ x 11″ ad for Old Fitzgerald Kentucky Straight Bourbon Whiskey and there is “Nothing Cooler that a Fitz Mist“. The photo in the ad has a man pouring a shot glass of Old Fitzgerald into a prepared glass with ice in it, next to another glass that has already been prepared as a Fitz Mist. The caption under the photo says there is “Nothing easier to fix. Fill an old fashioned glass with crushed ice. Add a jigger of Old Fitzgerald and a twist of lemon peel. Inhale the delightful misty bouquet as you sip!”. The text in the ad says that as “cool as a misty evening in Kentucky…rich with all the flavor that makes a drink perfect. The unique Fitzgerald flavor is the result of our costly, family guarded sour mash recipe, naturally oak-ripened to mellow maturity. Old Fitzgerald is always Bottled In Bond for you and other men of moderation. For cool refreshment with a flavor you’ll remember, try a Fitz Mist“.
Source: July 1958 Holiday.
