Description
Full color 9 1/2″ x 12 1/2″ ad for their Cleanser made with Seismotite. The ad mentions that the Postwar version of this product is New and Improved and there is a picture of a can of this product that, we are told, is the same familiar package. They claim that it gives “Faster Easier Cleaning!”, that it has a “New Gliding Action!” that takes less rubbing and leaves what it cleans “Snow White” because it rinses away quickly. You are urged to try this product because it is Utterly Different.
Source: December 1947 McCall’s.