Description
Full color 9 1/2″ x 12″ ad for their King Size Filter Cigarettes with a Light Menthol Hint of Mint. This ad is a continuation of another ad from 1963. The other ad had a man and a woman in bathing suits lying on a small white sailboat without a sail while another lady splashed about in the water. In this ad the two people are still on the boat, same bathing suits and all, but the other lady is not there. I don’t know if a shark had a grip on her or what but she is gone and the man looks a lot happier now that he just has one to worry about. The ad headline claims that Newport “Refreshes while you smoke”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: April 23, 1963 Look magazine & July 12, 1963 Life magazine.
