Description
Black and white 5 1/4″ x 13 1/2″ ad for their 100% Bran cereal. There are several drawings of a male and female with sweaters emblazoned with “100%” and holding megaphones with Nabisco written across the wide end. The caption on the first drawing says “We’re telling the crowd about this wonderful Bran!” with the following pictures saying “F-L-A-V-O-R ‘Ray – Flavor!” and finishes with “And so gentle”. The text talks about how this is the pleasant way to relieve constipation. It also shows a lady holding an oversize box of this product and reasoning “No wonder this Bran is good – It’s made by Nabisco, bakers of your favorite crackers and cookies”.
Source: October 26, 1942 Life magazine.
