Description
Full color 9 1/2″ x 13 1/2″ ad for their High Quaality Economy Gasoline. We see a picture that shows a Blue Cadillac driving on a hilly two-lane roadway through the mountains of the West, past two curious Brown Bears, as the headline promises “All the Gas Mileage your Car Can Deliver!”. This claim has supposedly been “Proved in the 4th Annual Mobilgas Economy Run” and this gas is available “At Low Regular Price!”. The text mentions a 22.3 miles-per-gallon average chalked up in this most recent test and it is revealed that “unless your car demands Special grade gasoline, regular Mobilgas is your best buy”. Along the right side of the ad is the familiar claim that every mother hoped for on every trip, Clean Rest Rooms.
Source: July 27, 1953 Life magazine.
