Description
Black and white 9 1/2″ x 12 1/2″ ad for their Wristwatches. Shown in the ad are photos with descriptions and prices of four different models. The ad headline encourages you to “Give the watch you never have to wind…Mido”. This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: November 24, 1958 Life magazine.
