Description
Full color 9 1/2″ x 13″ ad that says “For the gayest Easter Eggs…for Tastier Cakes…use the finest food colors and vanilla!” that you get from McCormick. There is a two-picture ad here, the top picture shows Food Colors, Vanilla and a box of Food Colors. The lower picture shows dipping Easter Eggs with a delicious-looking cake standing guard. The ad headline says “McCormick-Schilling Food Colors and Vanilla give perfect results every time! More Color, Richer Flavor”. The text of the ad follows “To dye Easter Eggs perfectly all you do is use your regular McCormick or Schilling Pure Food Colors. You’ll be amazed at how perfectly they color Easter Eggs; You’ll be delighted with the glowing colors. All you do is add 1 teaspoon vinegar to 1/2-3/4 cup boiling water. Then add about 20 drops (1/4 teaspoon) of color desired. To blend shades follow chart on package. Four bright colors blend to twelve brilliant shades. And use these popular food colors also to add eye and appetite appeal to your Easter desserts. A little color gives your cakes, cookies, puddings, icings a really festive Easter note!”. These are tips from “McCormick…The House of Flavor”.
Source: April 8, 1957 Life magazine.
