Description
Full color 9 1/2″ x 14″ ad for their Magic Mascara. The ad has a drawing of a lady with blonde hair using this product to work on her eyelashes. The ad claims that it has a “totally New Spiral Brush“ and the $1.00 size will last for months with refills only costing 69 cents. The ad claims that it Really Waterproofs, Separates and Curls, Darkens and is Pure and Odorless. At the bottom of the ad are some more tools to help with eye beauty such as a Self-Sharpener Eyebrow-Eyeliner Pencil ($1.00), with Twin Refills for the Pencil (43 cents), a Jewel-Tone Eyeshadow Stick with a choice of 5 flattering shades $1.00, a set of Precision Tweezers (29 cents) and a Professional Eyelash Curler ($1.00). This ad is larger than my scanner bed so the outer edges of the ad will not be visible in the scanned view.
Source: June 8, 1959 Life magazine.