Description
Full color 9 1/2″ x 12″ ad has a painting done by Lockhart of a Square Dance in progress while several ladies are pouring cups of coffee for the active dancers. The ad headline assures us that “Everyone knows the sign of good coffee” as one lady holds a cup up as though she was pouring it onto the ground. The text urges you to “Swing your partner…and when the dance is done, call the turn for coffee – hearty, refreshing Maxwell House coffee”. The ad reminds us that “more people buy and enjoy Maxwell House than any other brand of coffee in the world”.
Source: August 14, 1950 Life magazine.