Description
Black and white 5″ x 14″ ad that says that “I dreamed I sailed for Europe in my Maidenform Bra”. The picture shows a woman sitting on a stack of suitcases while holding a leash that is attached to a French Poodle standing quietly by. This woman is wearing a patterned skirt with a matching coat, a pair of sunglasses and bra that is white. She is smiling gaily and the text says “Mine is the figure that launched a thousand dreams. From my figure to my furs, everything about me is perfectly see-worthy. Tugboats are whistling, cameras clicking…and all the excitement is over me. See, I’m shaped to a fare-thee-well…Maidenform makes me a dreamboat, first class”.
Source: September 20, 1954 Life magazine.