Description
Black and white 10″ x 12 1/2″ ad shows a lady wearing tight pants with a cape flowing from her waist and a Sweet Music bra on as she is walking on a tightrope over the lights of a city at night. The ad storyline is “I dreamed I walked a tightrope in my Maidenform Bra“ as she has this “I would do this in my sleep” look on her face. The ad claims that this “New Maidenform bra…has fitted elastic band under the cups for easy breathing and reinforced undercups to keep you at your peak in prettiness! White in A, B, C cups“.
Source: April 7, 1961 Life magazine.
