Description
Full color 9 1/2″ x 13″ ad for their new Dreamliner Bra. The ad has a picture, taken in Venice Italy, of a lady standing on a gondola that is floating on the water with picturesque buildings in the background. This lady is wearing a pair of baggy, floral patterned pants and a white Dreamliner bra. The ad headline has her thinking “I dreamed I turned on the magic of Venice…in my Maidenform bra” and says that “This is the dream you can be”. It also mentions a few of the features and gives the price. A small note at the bottom of the ad tells us that it is “Now Available in Canada” but no clue as to whether or not it is available in Venice.
Source: April 15, 1966 Life magazine.
